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This is Focus Skateboards, by unanim.

Ten years ago, our skateboard-mad Artistic Director, François, dreamt up a whole new brand. But as with many other projects, the design of these boards ended up being unceremoniously archived in the depths of an old hard drive… Until, that is, it was resurrected six months ago during one of our unanim.ideas brainstorming sessions devoted to internal projects.

And so we’re now proud to be able to present “Focus”, a brand-new breed of Belgian skateboard manufactured in France. The concept is based around two main principles. Firstly, in collaboration with local artists, the creation of limited-edition boards that are both stylish and fun to ride. And secondly, the realisation of our ability to develop and grow a brand world through the various possible channels.

Designed for unlimited riding, these three boards form our Basic range and are available in unlimited versions. Our aim in creating Focus is also to offer a complete experience, from order placement to receipt by the customer. That’s why we pay very special attention to every interaction you might have with the brand.

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